Push Notifications That Drive Engagement
Segmented targeting, rich media, and engagement analytics — a push notification system that brings users back to your app.
Use Case: Push Notification System
Problem
Mobile apps struggle with user retention and re-engagement. Generic push services lack the segmentation depth and personalization needed to send relevant, timely notifications.
Solution
A custom push notification system delivers targeted web and mobile push notifications with rich media, deep linking, behavioral segmentation, A/B testing, and engagement analytics.
Key Features
- Behavioral Segmentation: Target users based on in-app behavior, purchase history, location, and custom attributes with real-time segment updates.
- Rich Push Notifications: Images, action buttons, deep links, and interactive elements in push notifications for higher engagement rates.
- Engagement Analytics: Delivery, open, and conversion tracking with A/B testing, optimal send-time analysis, and notification fatigue monitoring.
Estimated Scope
Hours: 200–350 | Cost: $400–$1,750 | Timeline: 4–7 weeks
Frequently Asked Questions
- Does it support both iOS and Android?
- Yes. Cross-platform delivery via Firebase Cloud Messaging (Android) and Apple Push Notification service (iOS) with web push support.
- Can notifications be scheduled?
- Yes. Schedule notifications for specific times, recurring patterns, or optimal delivery times based on individual user engagement patterns.
- How do you prevent notification fatigue?
- Frequency capping, quiet hours, user preference management, and engagement-based throttling prevent over-notification and unsubscribes.